Great marketing makes selling easy, but great selling makes great marketing possible. -Wes Schaeffer

Marketing is the process of automating sales and making it more efficient. How should we think about marketing and how it relates to sales in a way that benefits us? If we have to be 1% better to get 100% of the commission in sales, how do we make sure we stack everything up in our favor to win? When people struggle to pin down a niche, are they chasing variety or hiding from the fact that don’t want to buckle down and do the hard work of focusing? How can we make money multiple ways helping the same core group of clients?

Subscribe on:

Apple Podcasts  |  Spotify  | Android

On this episode, Wes Schaeffer, the Sales Whisperer talks about understanding the role of sales in marketing, and becoming more efficient at sales.

3 Things We Learned from Wes Schaeffer 

  • Why selling is a zero-sum game
  • The tension between sales and marketing (and what to do about it)
  • The power of repelling – how to choose who to LOSE

About our Featured Guest:
Wes is an efficiency expert, sales trainer, marketing consultant, keynote speaker, copywriter, and InfusionSoft expert who believes marketing is just selling in print.. Go to for more information.

Ready to 10X your visibility and be FIRST in your category?

Click here to watch the free training

How to Get Featured On the Right Podcasts & Leverage Outside Audiences to Grow Your Business

Right now your competitors are out there….

  • Getting featured on podcasts
  • Speaking on stages
  • Appearing on webinars, virtual summits and YouTube series

So when your prospects are thinking of a service like yours, are you the very FIRST name that comes to mind?

If not, you have a huge opportunity to pull in front. To be more visible, build more authority, create more credibility.

Podcast interviews.

If you know that podcast interviews will help you attract more clients, speaking opportunities, book sales and social proof, don’t let your competitors have all the fun!

Watch the free training: How to Get Featured On the Right Podcasts & Leverage Outside Audiences to Grow Your Business