Knowing what you want to accomplish and thinking of the strategy behind how you’re going to do it can completely change the game. -Tony Guarnaccia

When the world is in crisis, people and businesses are in crisis too. The ability to withstand adversity is one of the most important things we need to build into our operations. We do this by taking every path, strategic decision and approach in small steps, leaning into the purpose behind it and taking action.

Why do the small steps have such a high pay-off? What can both small businesses and enterprise level companies learn about marketing today?


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In this episode, growth strategist, author and speaker, Tony Guarnaccia talks about how businesses can build their resilience and the marketing lessons they can apply to achieve it.

3 Things We Learned from Tony Guarnaccia


  •  The 6 growth factors (and which 2 to focus on first
  • What big companies do differently before they spend a penny on marketing
  • 3 keys to building resiliency in crisis


Guest Bio-

Tony is a growth strategist, entrepreneur, marketer, author, speaker, and SaaS and AdTech Innovator, and the Founder of Results Trained. He is also the creator of the Small Steps Manifesto to Business Resilience. widely recognized as an authority on digital marketing and has driven results for thousands of businesses across the globe, from small businesses to the Fortune 500. Tony’s personal mission is to Democratize Marketing, to level the playing field for every business to grow and succeed by sharing exactly what they need to do, how to do it, and providing the resources they need in a way that is easy-to-understand and simple-to-execute.

For more information and to download the manifesto, visit