The idea that execution beats strategy is a reassuring lie. We can’t simply put on the blinders and out-hustle our competition. We have to think. -Matt Johnson
When everyone is playing the content marketing game, the execution becomes less important than the strategy. What are the key questions we need to ask ourselves to determine if our strategy is winning the game? Why is there no place for poor execution in this highly competitive world? How has technology put everyone on an equal playing field?
On this episode, I talk about the new media machine, why strategy outweighs execution and how we can compete at the highest level.
Ready to 10X your visibility and be FIRST in your category?
How to Get Featured On the Right Podcasts & Leverage Outside Audiences to Grow Your Business
Right now your competitors are out there….
- Getting featured on podcasts
- Speaking on stages
- Appearing on webinars, virtual summits and YouTube series
So when your prospects are thinking of a service like yours, are you the very FIRST name that comes to mind?
If not, you have a huge opportunity to pull in front. To be more visible, build more authority, create more credibility.
If you know that podcast interviews will help you attract more clients, speaking opportunities, book sales and social proof, don’t let your competitors have all the fun!
Watch the free training: How to Get Featured On the Right Podcasts & Leverage Outside Audiences to Grow Your Business