I think clarity is the ultimate power because it allows you to concentrate your forces. I love this quote from Robert Greene in The 48 Laws of Power:

Conserve your forces and energies by keeping them concentrated at their strongest point. You gain more by finding a rich mine and mining it deeper, than by flitting from one shallow mine to another – intensity beats extensity every time.

Watching various Facebook groups where people ask questions on how to build their business drives this point home: we don’t lack information, we lack clarity. We simply don’t know where to put our time, energy and focus to get us closer to our goals.

I know what that feels like, and I know what it feels like to have clarity. I have it now in the businesses I’m involved in (fortunately).

I know what I’m building and why. I know what systems I’m working on. I know what experiments I’m running. I know where they fit into the overall goal of building each business. I know where to put my time, energy and focus. 

One of the things that helped me get this sense of clarity was studying the strategy of business at a deeper level. Reading more, listening to interviews with successful people, paying attention to their mental framework for building businesses.

For me, the better I understand the framework of how to grow a business, the more clarity I have on the next steps I can take.