by yt4lu | Dec 17, 2018 | YouX Podcast
It’s really about finding a theme you’re passionate about and unlocking that, and once that’s unlocked, you can authentically connect with anyone. –Brooke Elder For a lot of entrepreneurs it’s hard to connect the things we love talking about and the...
by yt4lu | Dec 14, 2018 | YouX Podcast
You can’t out-strategize a bad mindset, and you can’t out-hustle a bad strategy. –Kelly O’Neil Most entrepreneurs design their business around generating revenue and they never think about profit, even though it’s what really matters. How do we design our...
by yt4lu | Dec 10, 2018 | YouX Podcast
The reason most people fail is they don’t understand how to brand themselves in a way that gets people inspired. -Matthew Pollard If we’re good at delivering the service, but don’t realize that all of life is sales and marketing, we are going to struggle with the idea...
by yt4lu | Dec 7, 2018 | YouX Podcast
It’s worthwhile to evaluate the landscape and look at the opportunities. If there’s a clear strategic buyer, I always recommend at least exploring that path. -Michael Roub Working with people who have an intent to sell their rockstar business is a different...
by yt4lu | Dec 3, 2018 | YouX Podcast
Your employees are only going to treat your customers as good as you treat them. -Josh Patrick When a system is to lengthy, too complicated and has to many steps in it, the likelihood that it will be implemented or followed is low. How do we create systems that are...
by yt4lu | Nov 30, 2018 | YouX Podcast
There’s a lot that leaders can choose to do to bring out more of the best in people. We have to fundamentally re-conceptualize what it means to be competent. -Dr. Laura Gallaher Developing our people and investing in those resources for them is how our companies grow...
by yt4lu | Nov 28, 2018 | YouX Podcast
These are the most effective categories of content marketing we can engage in. If we have all four of these, we can dominate our niche and compete to win. –Matt Johnson To WIN the marketing game, there are 4 elements we need to have in our New Media Machine. How...
by yt4lu | Nov 26, 2018 | YouX Podcast
With all this technology people have a need for structure, they want to understand what fits. –Christopher Antonopoulos The problem with marketing is that it’s not always easy to know if a strategy is influencing revenue when there’s so much tech in the mix. How...
by yt4lu | Nov 23, 2018 | YouX Podcast
It’s brand awareness and positioning yourself as a figure of trust and an authority in your industry. –David Bain The challenge for small business owners to create an engaging course today is quite significant. What factors have made it much harder than it used...
by yt4lu | Nov 21, 2018 | YouX Podcast
The success of an agency hinges on its positioning. If it’s really strong, they can attract ideal clients, charge premiums, have great profit margins and a great team. –Kelly Campbell Many people who do creative or professional service work struggle with paying...
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