by Matt Johnson | Jul 15, 2021 | YouX Podcast
Clubhouse is the latest example of the rise of live audio platforms. As sales and networking forums, they work, but as a marketing medium for introverts, are they sustainable? Introverts need leverage in their communication because we don’t have the energy to be our...
by Matt Johnson | Jul 7, 2021 | YouX Podcast
Introverts are constantly labeled incorrectly, and associated with a ton of negative perceptions – from being gruff, irritable and dismissive, to hating people and abhorring any type of social situation. To sum it up, introverts are accused of being total...
by Matt Johnson | Jul 1, 2021 | YouX Podcast
Behind the success of any high growth coach and consultant, there are 3 ingredients that show up over and over again. Their ability to get massive traction isn’t about doubling down, it also hinges on taking advantage of specific external factors, catching a wave and...
by Matt Johnson | Jun 24, 2021 | YouX Podcast
You’ll meet some amazing people through podcasting. People who might become mentors, referral partners, even lifelong friends. I know I have. That’s a big part of why podcasting changed my life. It isn’t just the level of influence built, it’s...
by Matt Johnson | Jun 17, 2021 | YouX Podcast
It’s easy to get caught up in the chase for attention, and the world we live in is very geared toward getting attention. That includes almost all the marketing advice we get today. So I hope this episode is a counterweight to that obsessive focus on attention at the...
by Matt Johnson | Jun 10, 2021 | YouX Podcast
This week’s episode is in response to a question from one of our email subscribers, “If I am on a podcast or doing a virtual presentation – how do I get people to identify themselves as leads? In other words – how do I leverage that event for...
by Matt Johnson | Jun 3, 2021 | YouX Podcast
The algorithm has changed the rules of the game so drastically on social media that we’re literally playing a new game. But our mindset towards social media has not caught up to the new game. Followers and friends have become vanity metrics, and it skews all of our...
by Matt Johnson | May 27, 2021 | YouX Podcast
The biggest fear in launching a podcast is that it fails to attract an audience and falls flat. In this episode I’m going to pull back the curtain and share the biggest mistakes I’ve uncovered in 5 years of launching podcasts for super niche business coaches and...
by Matt Johnson | May 27, 2021 | YouX Podcast
Alina is now an agency owner in her own right, founder of Effortless Engine: https://www.effortlessengine.com/. She launches and produces podcasts for 7-8 figure consulting businesses. We talk through how Alina discovered this niche, how she shifted her freelance work...
by Matt Johnson | May 20, 2021 | YouX Podcast
All the attention in the world doesn’t matter if you have to break their trust in the process of getting attention. – Matt Johnson I sent out an email asking for some tough questions for the podcast, and I got some amazing ones. I wanted to answer a great...
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