by yt4lu | Jan 21, 2019 | YouX Podcast
The biggest shows out there did nothing to promote their show, they let their audience do it. -Rob Walch As podcasts become more ubiquitous, more popular and more competitive, how we market them has also had to shift. Why is it actually a good thing that podcasts are...
by yt4lu | Jan 18, 2019 | YouX Podcast
If you can pay all the bills with consistent revenue, and then have your wins throughout the year, that’s the perfect world for any entrepreneur and thought leader. -Mitchell Levy For a lot of agencies owners and thought leaders, their business models are based on...
by yt4lu | Jan 16, 2019 | YouX Podcast
If people don’t have buy in and you’re just telling them what to do, they are not engaged. -Angelo Ponzi Fractional services is one of the most interesting and potentially exploding models in the next 10-20 years. How can we get immersed in the client and get buy-in...
by yt4lu | Jan 14, 2019 | YouX Podcast
Start thinking about what you could build as part of your business that’s an asset. -Laura Posey One of the biggest mistakes coaches and consultants make is never systematizing their work because they don’t intend to sell. Why is developing a methodology critical,...
by yt4lu | Jan 11, 2019 | YouX Podcast
The whole point is that over time that you get more and more in control of your destiny. -Rebecca Geier For services companies, turning away business is scary because it feels like we’re giving up our billable capacity, but being more focused actually serves our...
by yt4lu | Jan 9, 2019 | YouX Podcast
Find the smaller podcasts that already to appeal to the micro-niche you’re operating in. -Matt Johnson With so many people seeing the value of podcasts in raising our profiles and getting us in front of more of the right people, a question I’m asked often is how...
by yt4lu | Jan 7, 2019 | YouX Podcast
Keeping it simple and having that understanding of how to convey that empathetic message to a potential customer is what we preach. -Darren Magarro One of the biggest mistakes digital agency owners make is thinking we can get away with not having a dialed in message...
by yt4lu | Jan 4, 2019 | YouX Podcast
Great marketing makes selling easy, but great selling makes great marketing possible. -Wes Schaeffer Marketing is the process of automating sales and making it more efficient. How should we think about marketing and how it relates to sales in a way that benefits us?...
by yt4lu | Dec 24, 2018 | YouX Podcast
Tell your story in a way that helps the audience connect with your story and find themselves in it. -Erin Loman Jeck For entrepreneurs, speaking engagements are one of the things we target in order to get more exposure and generate a demand for what we do. How do we...
by yt4lu | Dec 21, 2018 | YouX Podcast
If you’re a business person and you’re publishing a book, the book can be one of your greatest marketing assets and you should be using that book for the rest of your career. -Adam Witty Writing a book is one of the most powerful ways for us to build authority and...
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