I’m re-reading David Maister’s phenomenal book, Managing the Professional Service.

Something stuck out to me in his chapter on profitability. He lays out 4 ways to increase your value to clients so they’re willing to pay more for your services:

  • Skill-building
  • Specialization
  • Innovation
  • Value-added services

I’ll talk more about this and how I’m applying these principles to my own business today @1pm CT on Facebook Live. Connect with me there at facebook.com/pursuingresults.