by Matt Johnson | Nov 30, 2018 | YouX Podcast
There’s a lot that leaders can choose to do to bring out more of the best in people. We have to fundamentally re-conceptualize what it means to be competent. -Dr. Laura Gallaher Developing our people and investing in those resources for them is how our companies grow...
by Matt Johnson | Nov 28, 2018 | YouX Podcast
These are the most effective categories of content marketing we can engage in. If we have all four of these, we can dominate our niche and compete to win. -Matt Johnson To WIN the marketing game, there are 4 elements we need to have in our New Media Machine. How do...
by Matt Johnson | Nov 26, 2018 | YouX Podcast
With all this technology people have a need for structure, they want to understand what fits. -Christopher Antonopoulos The problem with marketing is that it’s not always easy to know if a strategy is influencing revenue when there’s so much tech in the mix. How does...
by Matt Johnson | Nov 23, 2018 | YouX Podcast
It’s brand awareness and positioning yourself as a figure of trust and an authority in your industry. -David Bain The challenge for small business owners to create an engaging course today is quite significant. What factors have made it much harder than it used to be?...
by Matt Johnson | Nov 21, 2018 | YouX Podcast
The success of an agency hinges on its positioning. If it’s really strong, they can attract ideal clients, charge premiums, have great profit margins and a great team. -Kelly Campbell Many people who do creative or professional service work struggle with paying to...
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